The importance of water breaks in youth football

Staying hydrated when playing football is vital for both health and performance reasons, which makes regular water breaks an important part of training and match situations – especially when it comes to youth football.

Players who do not take on enough water run the risk of heat illness and an increased likelihood of muscle injuries. Dehydration impacts energy levels and concentration, making it more difficult for a child to make the most out of their training session or master a new skill.

Every We Make Footballers Academy provides regular water breaks and reinforces their importance both on the pitch and off it. 

Here are some of the reasons why water breaks and rehydration are a core principle of the youth football coaching philosophy of England’s biggest academy for 4 to 12 year olds.

Water breaks in professional football

Most football observers know that rehydration whilst playing is important. Not many though appreciate the regularity with which football players need to rehydrate or the many reasons behind it.

The Premier League provided an insight into the importance of water when it returned from its three-month hiatus in June 2020 following the first Covid-19 lockdown.

Two mandatory water breaks were introduced to matches midway through either half. Referees were to halt play for five minutes so players could take on fluid.

To some, this was controversial. Fans and even a few pundits cried that it was simply an excuse for managers to impart instructions to their players, offering the prospect of a mini team talk or tactical adjustment which should not be allowed in “a game of two halves”.

These critics said that football was turning into basketball or American Football, with time outs and too many breaks in play. 

The science though was very clear as to why water breaks were needed. English footballers are not used to playing high-level, competitive football through the heat of June and July. 

They would therefore become dehydrated more quickly and needed more opportunities to drink water than normal to avoid heat-related illness.

This is not uncommon in hotter climates; water breaks were used in the 2014 World Cup in the heart of Brazil, for example. 

Interestingly, this was not at the suggestion of FIFA. Rather, a Brazilian court ordered the governing body to mandate breaks when temperatures exceeded 32⁰C. 

The decision proved popular with players, and water breaks have subsequently appeared at other international tournaments, including games played in Seville during Euro 2020. They will also feature prominently at the controversial 2022 World Cup in Qatar.

Secondly, Premier League players were coming off a long period without playing. Their muscles would have weakened in the three months without competitive football and, unlike in the gap between one season finishing and another beginning, they did not have a pre-season training schedule or play friendly matches to get back up to speed.

That meant an increased risk of muscular injuries. And muscle problems are more likely to occur when a player is dehydrated. 

The additional water breaks helped players stay hydrated, which in turn lessened the chances of muscle fatigue resulting in soft tissue damage.

How much water should a child drink during football?

Children need to stay hydrated whilst playing football for the same reasons as professionals. Regular water breaks prevent health issues in the heat and lessen the prospects of picking up injuries.

Research suggests that water breaks every 20-25 minutes in which between 200ml and 350ml are taken onboard is required for optimum performance, depending on the age of the child.

Ensuring that children take on board water during a break can be difficult. Often, a child will not feel thirsty at the point the water break arrives and so they do not think they need to drink. 

By the time they do feel thirsty shortly afterwards, the opportunity to replenish water levels has gone and they are already on their way to dehydration.

It is for this reason that We Make Footballers include regular water stops and reinforce the importance of rehydration, even when a child may not feel thirsty. 

Educating young players as to how the mind and bodywork and their reliance on hydration help them understand why they need to drink a suitable amount of water.

When a young player sees the difference that rehydration makes to their performance through regular water breaks in training, it has a positive knock-on effect on processes in a match situation.

Taking fluid on board in games is much harder. Breaks are few and far between and players will often be so focussed or swept up in the action going on that they do not take advantage of the opportunities to rehydrate when they arrive.

Children who have been taught and seen the benefits of taking water on board in practice sessions are more likely to seek the chance to do so in-game situations, having experienced improved performance from doing so in training. 

In this way, regular water breaks in training can directly lead to children developing good rehydration habits in matches as second nature.

Drinking water before and after football training

Drinking water during football is only part of the process. It is also important to make sure that children are well hydrated before football training to make up for what they will lose once they start sweating.

It is recommended that 200ml of water should be consumed two hours before physical activity, followed by up to 350ml drunk 30 minutes before the start. Again, this is dependent on age.

Children will often turn up to football training already on their way to dehydration. A full day at school, running around at break times and not eating or drinking enough throughout the day all contribute to a dehydrated state before evening football begins.

These factors can all be overcome by ensuring that a child drinks in preparation for football. Topping up water levels gives a child more water in their body to work through. This then reduces the chances of injury and ensures they can play to their optimum level.

After playing football, the body will usually be dehydrated no matter how frequently water has been consumed. It is impossible to prescribe how much water needs to be drunk to replenish what has been lost through exercise as every football player sweats and uses a fluid in different ways.

As a general rule, children should be encouraged to drink until they no longer feel thirsty. That is the best sign that the body is rehydrated and recovered from physical activity.

Urine colour can also indicate a player’s dehydration levels. A dark, gold colour like apple juice means the player is dehydrated. A paler yellow like lemonade means that they are on their way to being rehydrated, but a little more water may be needed.

How We Make Footballers use football to instil healthy habits

Drinking water is not only important when playing football, but also for leading a healthy lifestyle. NHS guidance suggests that children under five should be consuming between 720ml and 1200ml per day. 

For children aged six and above, recommended daily intake increases to between 1500ml and 2400ml. Neither of those figures takes into account the water needed during physical activity either, like football.

That is a lot of water. The best way to try and ensure that children get close to those levels of intake is by not only educating them about the importance of water but getting them into good habits whereby they drink their recommended daily amount without even noticing what they are doing.

We Make Footballers believe in setting good habits in children which stick for life, including health and nutrition. 

By making regular water breaks part of their football education and training programme, we teach children and reinforce the importance of being hydrated on the football pitch and off it.

The aim is that they take these lessons and good practices into everyday life, keeping themselves in the best possible condition to learn and play.

To discover your nearest We Make Footballers Academy and help your child become healthier and happier, please see the We Make Footballers website.

 

How does football coaching improve performance?

When a child attends a weekly football training session, their coach is always striving for one thing – improving the performance of their players to ensure that they make the most of their talent. At We Make Footballers, we have a clear set of philosophies designed to ensure our franchise owners and coaches make a real difference to the physical and mental footballing abilities of the young players we coach across England. Here, we give you a look into how we use football coaching, analysis, feedback and good communication to improve performance – with the ultimate aim of increasing standards amongst the next generation of footballers and helping England win a World Cup.

What is the purpose of football coaching?

The purpose of football coaching is to improve the performance of their players, whether they are Pep Guardiola working at Manchester City in the Premier League or the manager of the Dog & Duck in Sunday League Division 7.

When it comes to working with children, then this role is even more important. Younger players are impressionable, learning the game and developing the skills they need to be successful. The right coaching style can unlock their potential. 

Every We Make Footballers franchise owner and coach is given training and undertakes qualifications to help maximise the potential of every child they work with. To give you some idea of how we do this, we are going to look at how our approach to football coaching helps improve performance.

How can coaching improve performance?

A lot of people may think the answer to the question of how can coaching enhance performance to be simple. You merely teach a player a skill, be it a Maradona turn or how to accurately play a 30-yard pass – and that is all there is to it.

And whilst helping players hone such abilities is important, there is much more to it than that. We Make Footballers take a multi-faceted approach, designed to improve players across all areas of the game so that they have the best opportunity to achieve their goals.

Professional demonstration

At We Make Footballers, our coaches have the philosophy ‘Practice makes permanent’ printed on their training kits. What we really mean though is good practice makes permanent.

If a player is taught a skill incorrectly and then practise it relentlessly in this way, they will master said skill ineffectively. Breaking bad habits is tough, which is why professional demonstration of how to perform a task in an optimum way is so important.

To ensure that all demonstrations and training exercises provided by We Make Footballers are of a professional standard, all our coaching teams are FA Qualified. They, therefore, know how to deliver demonstrations in the optimum way to improve the skill level and develop the playing style of the players they work with.

Individualised feedback

As important as professional demonstrations is individualised feedback. Coaches who can effectively communicate what a player is doing correctly at the same time as offering constructive criticism for what is not going well will help improve performance.

We Make Footballers classes are small in size for precisely this reason. We work to a 1:10 ratio, where there are no more than 10 children per coach. 

This allows coaches to monitor every child closely, offering incredibly detailed feedback and devising training plans to help a player improve their game on an individual level.

Children progress at different rates. An individualised approach to coaching allows children to continuously improve no matter what their current ability level.

If they are more advanced, they will not be held back by players struggling. And if they are struggling, they will not be ignored or left behind by the focus being on the better players in the group.

Identifying strengths

One popular view of good coaching is that it involves identifying weaknesses in the game of a player and improves those areas to increase overall ability.

Whilst this is true, the very best coaches will focus on strengths as much as weaknesses. Better performances can come from continually improving areas where a player already excels with the aim of making them even greater. 

There is a reason why David Beckham would relentlessly practise taking free kicks, despite being the best in the world at set pieces. Lionel Messi constantly works on his dribbling, even though there is nobody as good as the Argentinian maestro at running with the ball.

This relentless thirst is what sets the best players in the world apart from the rest. The best sports coaches share that view. They look for improvements everywhere and refuse to let their players rest on their laurels, even when it may appear as if they have mastered a skill.

It is for this reason that We Make Footballers offer one-on-one coaching, to truly make the most of the potential of a player by improving every aspect of their game through ongoing performance analysis.

Empowerment

Football coaching empowers a child to take charge of their own development and drive their own improvement in addition to what the coach teaches them in weekly sessions.

This is done through the monitoring of performance and feedback given to the player. A child can see the progression they are making as a player and realises that the training they are receiving is helping them hone their skills. This motivates them to make further progress.

Having taught a player these skills and the drills and practices needed to improve them, the coach enables the child to go away and continue learning and training in their spare time.

Not only is this good for improving performance, but empowering a child to take responsibility for their training also breeds independence. 

This is important as when a player is on the pitch in a game situation, they must make decisions for themselves. Helping them develop the confidence to do so will lead to better independent thinking and a better player.

Decision making

On the subject of decision making, let us take more of a look at how effective coaching can help improve the choices a player makes on the pitch.

Football is not like chess, where you can learn a playbook by heart and have a set of moves to create or get out of a certain situation. Games are unpredictable and players can find themselves in one of a million different scenarios.

How they react to the situation they are in often determines how successful they are. The better decisions they make, the better player they become. So, decision making is very much an area in which coaching can help improve performance.

Teaching a child new skills focuses on repeating the action over and over until it has become mastered and is second nature – hence our practice makes permanent ethos.

Yet that only gets you so far. In addition to training a player to Cruyff turn or shoot with their weaker foot, they also need to be put into situations where they can see whether they should be Cruyff turning or instead of playing the way they are facing. 

When it comes to shooting with the weaker foot, perhaps the better decision would be to take a touch and set themselves onto their stronger side if there is the necessary time and space to do so?

Throwing players into drills or game situations whereby they are made to consider the best action improves decision making. 

This is also where learning through failure comes in. If the decision they make ends up being the wrong one, then the player will know for next time to chart a different course with an improved outcome.

Better emotion management

As well as the physical side of the game, the best coaches understand the improvements that can be driven from the mental side. Alongside decision making, better management of emotions is another way to improve player and team performance.

If a child is interested in winning and nothing else, then the setback of things not going well can be disastrous. A coach who can show that there is value in losing from the lessons it teaches will create better players with more robust emotions.

Instead of throwing in the towel at defeat, players develop renewed commitment to not make the same mistakes again. 

They become more accepting of constructive criticism and understand that the reason a coach is communicating where they need to improve alongside offering praise is that it will make them a better player.

Commitment

In the long run, children who end up being the best players are always those who are the most committed. They want to work hard whenever they turn up to weekly team training sessions, listen to what the coach has to say and practise football away in their own free time.

If a coach can spark a commitment to the sport in their players, then they are helping them to improve their skill level above what can be taught in the time that training takes place. 

The best way to foster that commitment is by helping a child see the progress they are making so that they understand the benefits that come from regular practice and sticking with something – even if they may not succeed at first.

What do you gain from coaching?

We have looked at how good coaches improve their players. But what does the coach gain from it all? 

Clearly, the satisfaction from seeing a child grow and flourish thanks to your efforts is one of the biggest reasons why a career in coaching kids’ football appeals to so many.

There are other benefits to be had from setting up your own football coaching franchise, however. Here are some of the ways in which a coach’s own skills and career can be improved by taking the plunge and getting into football.

Making a difference

Football changes lives. Not only do you help to unlock a child’s potential and foster a love of the sport that can stay with them forever, but football coaches help kids reach their goals.

For some, that will be getting into a local grassroots team. For others, it will be the offer of a place at a professional club’s academy and the beginning of their journey to potential stardom.

As England’s leading football coaching academy for children aged 4 to 12, We Make Footballers have established links that help their players take those steps beyond their weekly training sessions. 

Being able to help set a child on the road to becoming a professional footballer is about as life-changing as it gets.

Leadership skills

It is not just the children you coach who learn and develop new skills – We Make Footballers coaches also go on a journey of discovery, enhancing their own abilities across a range of areas.

Coaching is obviously one area of improvement. Alongside FA badges, coaches undertake separate We Make Footballers qualifications designed to further enhance their skills.

Your leadership skills too will develop as you grow into the role and become more experienced. Coaches become more effective communicators both in one-on-one situations and in group settings.

Ready to become a coach?

Following the approach that We Make Footballers have developed over the past 10 years, our franchise owners improve player performance through football coaching each and every day.

And we want to help more children achieve their footballing goals, changing lives in the process. Franchising opportunities exist for those wanting to run their own football coaching business and reap all the benefits that come with it.

To find out more about how We Make Footballers and football coaching careers, please see the We Make Footballers Franchise website and book a call with one of our team. 

 

Advice on starting a children’s football coaching franchise from our franchise owners

Youth football continues to grow in popularity in England. As more children start playing the sport, so more football coaches are needed to deliver fun training sessions in safe environments. There has never been a better time to get into the football coaching business and become a franchise owners. 

We Make Footballers are at the vanguard of football coaching. As the biggest provider of football training for children aged between 4 and 12, we have over 4,700 children attending our weekly sessions across the country. By the end of 2022, we aim to have 50 franchises operating nationwide and one internationally. This will build on the 140 per cent growth we experienced last year.

To continue the expansion of the We Make Footballers brand, we require new franchise owners to join us. We need people who are passionate about football and want to share that passion with the next generation and who are motivated to succeed. 

You might be looking to give something back to the local community, become your boss or see franchising as a way into working in football full time.

Whatever your reasons for considering launching your football coaching franchise, We Make Footballers can help you achieve your dreams. 

But don’t just take our word for it. Here are four of our current franchise owners offering their top tips, advice and explaining why investing in a football franchise is a pursuit worth undertaking.

What does owning a franchise mean?

When you own a franchise, you pay a fee for the right to operate a business under the name of an already-established company. You benefit from their brand, existing structure and their management, who will offer you advice and guidance on making a success of your business.

What does a franchise owner do day-to-day?

That entirely depends on the franchise owner and the size of their business. For some, running a franchise will be their full-time job and provide most of their income. Others will mix running their franchise with another occupation, dedicating a certain number of hours per week to working and growing their business.

Amongst our We Make Footballer franchise owners, we have those who have expanded to take on several territories for whom football coaching is now their full-time job. Some franchise owners hold other positions in football, mixing their franchise with coaching or scouting for professional clubs’ academies.   

And then some work in industries removed from football. We have firemen, city workers and teachers who combine their day jobs with running We Make Footballers franchises one night a week or at weekends. Doing so is challenging but the rewards which come from coaching and improving the next generation of footballers make it all worth it.

Top tips on owning a franchise from some of our youth football coaches

By becoming the owner of a We Make Footballers franchise, you are attaching your football coaching business to the most successful and recognisable brand in the market.

You receive support from a dedicated Franchise Support Manager. Our systems and software give every business owner the processes in place that they need to launch and operate a successful franchise.

We help new coaches become fully qualified via their FA Coaching Badges. Our in-house We Make Footballers qualifications enable experienced coaches to broaden their knowledge base to become the best that they can be.

Like we said earlier though, don’t take our word for it. Instead, meet some of our existing franchise owners, who you could join as part of the We Make Footballers family as we expand into new locations. Here are their best pieces of advice about the business of football coaching.

Marcelo – We Make Footballers Chiswick

Marcelo has been with We Make Footballers for five years, initially as an academy manager before taking on his franchise. He now runs two academies, welcoming over 250 children with training taking place four nights a week. 

One of the biggest barriers to a person taking on a franchise is a fear of the admin side should they not be business-minded. Marcelo had to overcome that concern himself, and he subsequently encourages football-focussed individuals with worries about becoming a business owner and everything that entails not to let it put them off franchising.

“I have a really good knowledge of football but what I appreciate is the business support I get from We Make Footballers head office. Setting up the franchise was daunting at first. The help of We Make Footballers made it simple and stress-free. I would strongly recommend any football coaches looking to start their own business speak to We Make Footballers.”

Dave – We Make Footballers Essex

Prior to launching his, We Make Footballers Essex franchise in 2018, Dave worked full time in the television and advertising industry whilst coaching football in his spare time. When deciding to swap his media career to move into football, he looked at different ways to enter the sport.

What made Dave settle on We Make Footballers was our approach to football. He believes that for the best chance of success in football franchising, you must work with a company that shares similar beliefs to yourself about how the game should be played.

“There were a lot of companies out there but We Make Footballers were the ones whose philosophy and ethos most closely matched mine in regards to player development, what a future player should look like and what they should experience when they come to a football coaching session.”

Simon – We Make Footballers Carshalton & Coulsdon

 

We Make Footballers Carshalton and Coulsdon franchise owner Simon is a busy man. He works 48 hours a week in the fire service and runs eight football coaching classes and scouts for Crystal Palace.

His advice for those considering a football franchise business but who worry they do not have the time? With good organisation, time management and the help of a strong support team from the franchiser, anything is possible.

“My sessions run Wednesday, Thursday, Friday and Saturday morning. Monday and Tuesday I like to get my admin out of the way. If I get the bog work done early in the week, the rest of the week I can then do whatever comes in.”

“I fit in my franchise around my job in the fire brigade. Having the support of the We Make Footballers sales team helps me do that by following up on leads and trialists. Their help frees up a lot of my time, which is very valuable.”

Russell – We Make Footballers Milton Keynes

IT specialist Russell commutes to London four days a week to work in the city. On a Wednesday, he ditches his suit for a We Make Footballers tracksuit, carrying out the admin side of his football business during the day before coaching children in Milton Keynes in the evening.

His advice to those considering a football franchise opportunity is twofold – prepare to benefit from learning new skills. And then prepare to find what you do very rewarding.

“Even though I worked in IT for 30-odd years, I have always shied away from social media. It is nothing I have been involved with or got interested in. Since starting We Make Footballers Milton Keynes, I have had to start learning how to use Facebook and Instagram and now I can engage people on that platform thanks to the support of the head office.”

As for the feeling that being a We Make Footballers franchise owner can bring? “When you see somebody do a stepover, a Cruyff turn or some kind of skill we have been practising in some of the earlier drills, that makes me feel good. You feel as though you have made a difference.”

Is being a franchise owner worth it?

What is common amongst the four We Make Footballers franchise owners we spoke to for their advice is that all had questions and doubts before they took the plunge in setting up their own football coaching business. 

Marcelo wondered if he could cope with the business side of things. It took Dave a while to find a company where he felt like he would fit. Simon was unsure if he had enough time alongside his full-time career to fit in being a franchise owner. Russell needed to learn new skills.

All four are now successful franchise owners, making a living out of football with plans to expand their businesses and move into the sport full-time in the future – if they have not already done so. They feel rewarded in every football training session they run and are making a difference to children in their local area.

Ask any of them if being a franchise owner is worth it, and you would get an unequivocal answer – yes. To find out more about joining them as We Make Footballers franchisees, then please see the We Make Footballers franchise website

Alternatively, you can book a discovery call to discuss your options. 

 

 

 

Legitimate careers for women in football

Legitimate careers for women in football smashing through that glass ceiling

 

As recently as 15 years ago, the chances for women carving out a career in the world of football in England were slim. So slim in fact that hardly any women and girls saw the sport as a legitimate career choice. Hardly any English clubs operated full-time professional women’s teams. To play the sport for a living, most women had to be good enough to make it like a pro in North America. And the route to the United States was not exactly straightforward. Other careers in football aside from playing the game were even harder to come by. Women coaches were few and far between.

The likes of Hope Powell who led England at the time being an exception rather than the norm. Women working professionally at grassroots levels were practically non-existent.

Also rare were females in the media. Presenter and pundit Jacqui Oatley blazed a trail when she began on Match of the Day in the mid-2000s, initially suffering severe criticism from those who felt that a woman should not be commentating on a man’s game.

Few role models were carving out careers in the football industry for girls to aspire to be like. Perhaps even more damaging was the impact that this had on how parents viewed their daughters aspiring to work in the sport.

Back then, it looked nothing more than a pipe dream. There were too many barriers coupled with a mindset that football careers were exclusively for males. Understandably, parents instead wanted their children to migrate towards a profession that they stood a chance of progressing in.

Even the FA believed this at one point, banning women from playing the sport for 50 years between the 1920s and 1970s. When you consider these attitudes to female participation in football, it is little wonder that few women ever considered the game as a way to make a living.

Not anymore, however. Women’s football is growing at a rapid rate and within this ever-popular and professionalised sport are numerous career opportunities across different areas waiting to be filled by aspirational girls.

There are several reasons why women’s football has developed into a huge industry of its own over the past two decades. At the highest level, the Women’s Super League came along in 2010 and changed everything.

Every WSL club is now fully professional. Beyond the players and coaching staff who are employed by the 12 sides competing in the top division are development squads and academies.

All this means that more opportunities to progress and play professionally in England exist than ever before – especially as professionalism spreads beyond the WSL.

Clear and improved development pathways exist and the chances of being scouted have increased. England is becoming a hotbed of talent when it comes to young women with players attracting interest from Europe and the US College System.

Whereas previous generations never had role models who had progressed through youth systems at big professional clubs to become England internationals, girls now look up to players such as Lauren Hemp at Manchester City, Manchester United’s Ella Toone and Niamh Charles of Chelsea for what is possible.

Each of those players is equal to the likes of Phil Foden, Jude Bellingham and Bukayo Saka in the men’s set-up. Boys have always had these player journeys to dream of following; now girls do too.

Only a small proportion of the population ever make it right to the top. At the same time, professional players only make up a small proportion of those making a living from football. There are many different paths women can take to find a career in the sport.

How about coaching? Women coaches are now commonplace. Girls are seeing that they can make a living from coaching both males and females at the grassroots level.

At We Make Footballers, we are proud to have some of the best women grassroots coaches in the country working for our franchises. The number of female coaches is only going to increase in the coming years’ thanks to the explosion in popularity of the women’s game.

Over 3.4 million women and girls played football in 2020 according to data from the Football Association, double the 1.7 million playing in 2017.

We Make Footballers are leading the way in getting more girls into football. We believe that greater inclusivity is the key to England becoming the leading footballing nation in the world.

We have recently set up our first girls-only academies and these will continue to be rolled out across England, providing not only coaching for football fanatics but also the belief and inspiration that the sport can provide a legitimate future career.

Take We Make Footballers alumni Ashanti Akpan. She and her brother moved to England from Poland and initially started playing down the park with friends.

There was a noticeable difference to Ashanti in the style of football she had been used to and what she found here, something which enrolling in her local We Make Footballers academy helped bridge.

Training with We Make Footballers enabled Ashanti to develop the technical ability needed to get into Chelsea’s academy. She has since gone on to play for England at youth level with her next goal being a professional contract.

Away from Chelsea and England, Ashanti now has over 50,000 followers on Instagram thanks to her football skills and tricks content. The growth of social media has opened up another way for women to make a career in football, the sort of avenue that a tech-savvy company like We Make Footballers help players explore.

Women’s football in traditional media is evolving too. Games are regularly shown on the BBC and Sky, bringing the sport to a whole new audience. This requires ever-growing teams of professionals behind and in front of the cameras to quench the thirst the nation has for it.

The likes of Alex Scott, Laura Woods and Eni Aluko are household names through their media work. Emma Hayes to has shone whilst moonlighting as a pundit thanks to her eloquent manner and her tactical brain.

It is easy to see why the Chelsea manager is widely considered to be one of the best coaches in the country at any level of football, be it male or female. In 2012, Hayes was working for her family’s business in currency exchange.

And the best news of all? The popularity of women’s football is set to grow even more in 2022. England hosts the European Championships and Hemp, Toone, Charles and the rest of the Lionesses will go into the tournament as one of the favourites having won the Arnold Clark Cup last month.

Women’s football in England is already a fully-fledged industry with all the career opportunities that come with it. Those opportunities are only going to increase as the sport gets bigger and bigger.

We Make Footballers help girls get the football bug through fun weekly training sessions provided by FA Qualified Coaches. Who knows where it might lead them? Playing at Wembley as an England international? Winning the WSL? A scholarship with a top US college?

Helping coach the next generation at a grassroots level? Working in sports and medical science? Presenting Match of the Day once Gary Lineker gives up the gig?

Football is now a viable career path for women. There has never been a better time to get involved. Find your local We Make Footballers academy and book a free session here.

 

How We Make Footballers use the FA Four Corner Model

Technical ability. Physical attributes. Tactical awareness. Social skills. Combine the four and what do you get? The best route to developing children into football players capable of making the most of their talents. This is the FA Four Corner model, an approach that underpins the We Make Footballers syllabus. 

Franchisees and coaches base their work around the four corners as a process to improve the footballing ability of their players at the same time as developing skills that will serve them well in life away from the pitch.

In this article, we are going to look at what the FA Four Corner model is, how it works and why we believe it to be the best approach to coaching the game.

 

What is the FA Four Corner Model?

After many years of analysis, leading coaches at the FA concluded that ‘FA Four Corner model’ make up football – technical, physical, tactical, social. Each corner features a set of skills and attributes which can be worked upon to drive improvement.

The four corners are not separate from each other; rather, they work together in tandem. Each corner impacts on another and improving one area can have a knock-on in all the others, a domino effect of improvements.

Say a player is struggling in the technical corner with their first touch. A means to improve this would be by working on their reaction time, a skill found in the physical corner. 

Having such a clear framework laid out through the Four Corner Model concept enables a coach to tailor individual training for every player they work with to address specific weaknesses, creating a pathway to improvement.

This is important as each player a coach works with has different strengths and different weaknesses. There are different ability levels when coaching children, different ages.

Each player has their own needs at certain points in their development. One child might be tactically unaware whilst another needs to work on social skills such as reaction to the failure of communication.

The best coaches provide different, appropriate support to each player. That comes from the FA Four Corner Model, giving every child who attends a We Make Footballers academy the best chance of improvement.

 

The technical corner

There are 14 different skills in the technical corner, including ball manipulation, dribbling, one-on-one, turning, passing, first touch and finishing. Mastering each is essential to player development with an equal focus on both left and right sides. 

If a player can finish for fun with their right foot but struggles with their left, then the technical corner will help a coach identify the shortfall and set out to drive improvement on the weaker side.

The technical corner is the one that relies most heavily on improvements from other corners. For example, almost every technical skill can be boosted by focussing on the physical corner; speed can improve dribbling, coordination can improve turning, balance and power can improve finishing.

 

The physical corner

12 areas make up the physical corner, including speed, agility, balance, power, endurance, strength and reaction time. We have already seen how it goes hand-in-hand with the technical corner, but it also feeds into the tactical corner.

Once a player takes a tactical decision about what they are going to do, they need to make a certain movement to carry out that decision. 

The faster they can react, the better the chances of success. Every action in football comes from a movement, highlighting the importance of focussing on physical skills.

Working on the physical corner benefits children beyond the football pitch. At a time when school budgets are being cut and PE and after school clubs are falling by the wayside, We Make Footballers often provide a huge percentage of a child’s weekly organised physical activity.

The physical corner helps children become fitter and healthier. That serves as a reminder of the service that our franchisees provide to their local community and the health and wellbeing of children around the country.

 

The tactical corner

In the tactical corner, the focus is on areas such as decision making, off the ball movement, 360-degree awareness, creating space and the rules of the game.

A lot of football coaching academies tend to place most of their focus on the technical side of the football. Football is not just played on grass, but in the mind as well. 

The best players though are the ones who are the cleverest; they know the optimum moment to play that through ball. They are aware of exactly how much space and time they have before they are closed down. They can make an off-the-ball run that drags a marker away, making room for a teammate to exploit.

Our We Make Footballers franchisees develop children’s game intelligence, knowing that creating footballing thinkers is every bit as important as having a player who can perform 100 drag backs perfectly.

 

The social corner

Last but by no means least, we come to the social corner. Social skills are often the most underrated aspect of football and yet perhaps the most important.

Football is a team sport, which means success comes from positive relationships between players and coaches. Children need to develop the social skills necessary to build relationships and a certain level of mental resilience to play the game.

You see the importance of good relationships at the highest level. When relationships break down, pundits talk about managers “losing the dressing room” or players “downing tools.” 

Having a team of superstars is all very well and good, but unless you operate as a cohesive unit through positive relationships then you will never achieve what you should be capable of. See Paris Saint-Germain in the Champions League.

We Make Footballers franchisees are not dealing with the sort of egos that exist at the Parc Des Princes. But coaches still need to foster strong relationships with their players and in turn help nurture the social skills needed for children to develop positive relationships and friendships with each other.

There is of course more to the social corner than just relationships. Other skills include teamwork, communication, reaction to failure, concentration, composure and leadership. Not only are these skills important in football, but they are also transferred to everyday life.

This is another area in which We Make Footballers franchisees play a role beyond football. By focussing on the social side, a coach can recognise where children might need a little more support in developing skills that will serve them well at home, at school and in the future. 

At a time when school focus is being pushed purely to academic attainment, We Make Footballers coaches fill the void by identifying social areas in which children are lacking and helping them develop.

Central to all of this is establishing a safe environment that allows children to express themselves, have a go and learn with freedom where there is no fear of failure.

The social aspect of football – playing in a team and succeeding collectively – is part of what makes it so much fun. And fun is the overriding aim of We Make Footballers.

We Make Footballers franchisees take all four corners of the FA model and use them to ensure that children enjoy their football, make the most of their abilities and develop as both players and people.  

 

Which Is the Best Country in the World to Play Football In?

Which Is the Best Country in the World to Play Football In?

As the most popular sport in the world, football unites people across countries, languages and cultures. And there is no shortage of countries producing players and teams at the very top of the game. But, if there were a league table of the best countries in the world to be a football player (or, indeed, coach!), which country would come out on top?

We decided to find out.

We’re not just talking about actual match performance here, although that’s obviously important! We know which countries tend to do well at the big tournaments. We’re talking about funding, climate, history and more. All of these things come into creating the right environment for football to thrive. 

Using data from a range of sources, including FIFA and the World Happiness Index, we looked at the following metrics:

  • Climate (sunshine hours per year)
  • FIFA ranking (men’s and women’s)
  • Stadium capacity
  • Number and age of clubs
  • Top-flight revenue
  • Salary
  • World Happiness Index score
  • Cost of living

We assigned each a value out of 10 and then compiled the results into our league tables. 

And the Winner Is…

It should come as no surprise to us that, taking all the above criteria into account, the winner is… England! 

Despite not having the best performance at the international level, or indeed the best climate (shocking, we know), England’s unsurpassed footballing heritage and culture, the capacity of its stadiums and the revenue of its top flight clubs all helped push it to the top of the table. With both the highest stadium capacity, and the highest number of domestic clubs, as well as being the home of the world’s oldest football club, England really is at the top of the beautiful game.

Germany comes in a close second, followed by Spain, France and Brazil. Here’s the top 10:

Image showing a league table ranking footballing countries by FIFA ranking, culture & heritage, climate & lifestyle. England is at the top.

Interesting Takeaways

When it comes to actual footballing performance (using FIFA’s ranking), our top 2 actually fall down the list. That said, Germany’s women’s ranking is excellent. The top-ranked countries here are Brazil (men’s) and USA (women’s). 

Topping our climate and lifestyle league table was Australia. With its hours and hours of sunshine and laid-back lifestyle, it’s perhaps not surprising. Denmark’s happiness index score and high average salary puts it at number 2, while Germany comes in at 3. 

Image showing a league table ranking footballing countries by climate & lifestyle. Australia is at the top.

England isn’t even in the top 10, however, this just goes to show that we don’t let a little thing like the great British weather stand in our way to footballing glory! 

Brazil is the richest footballing country, coming top for revenue, with England and Germany not far behind, while in terms of footballing history, England is miles ahead. With nine out of ten of the first football clubs in the world having been founded in England (Sheffield FC is the oldest, founded around 1857 for those wondering), it’s hardly surprising. The oldest non-British club is Kjøbenhavns Boldklubb, from Denmark, founded in 1876.

England also has the highest number of domestic clubs (a whopping 942), followed by France with 636, Germany with 366, Spain with 265 and Italy with 177. 

Image showing a league table ranking countries by footballing culture and heritage. England is at the top.

England vs Germany… Again

Paying homage to the decades-old footballing rivalry between England and Germany, we also took a tongue-in-cheek look at the top two, putting them head to head once again in a battle of the footballing greats. As you can see, it’s a close run thing, but, as in the Euros semi finals, England wins out. For once, this one didn’t have to go to penalties…

Visual showing comparison between England and Germany as footballing countries, in a vintage poster-style

Sources:

FIFA Men’s ranking

FIFA Women’s ranking

World Happiness Index

Cost of living

Sunshine hours

Oldest football clubs

Number of clubs

Salary info by country

Let Girls Play – the FA campaign for equal football by 2024

The FA Launches ‘Let Girls Play’ Campaign

The FA has launched a new campaign – Let Girls Play – as it looks to continue to build on the astonishing growth of women’s and girls’ football across England in recent years.

From the success and popularity of the Lionesses to record crowds watching the Women’s Super League, the game has enjoyed a meteoric rise. Over 3.4 million women and girls played football regularly in 2020, according to data from the Football Association.

That figure is striking for two reasons. The first is because it has doubled in only three years from the 1.7 million playing in 2017. The second is because only 63 per cent of schools in the United Kingdom currently offer football in PE lessons for girls.

The Let Girls Play campaign aims to increase that number to 75 per cent by 2024. It wants to empower communities and inspire schools to do more when it comes to equal opportunities, backed by research showing that 91 per cent of girls without access to football in PE want their school to start offering it. 

Thanks to the Let Girls Play campaign, those girls will now have a louder voice led by the ‘Change Squad’, a group of young women aged 14-18 who are all passionate about making a difference for girls who want to play football.

Also on board is former England international and Barclays brand ambassador Kelly Smith MBE. Smith ended her career having won 117 caps for the Lionesses. She began by playing in her local boys’ team and was never offered access to football in PE at school.

Smith said upon the launch of Let Girls Play: “When Barclays asked me to be a part of the Let Girls Play campaign, I couldn’t have been quicker to say yes.”

“The campaign is very close to my heart and something I am extremely passionate about when it comes to providing equal access to football for young girls. I wasn’t offered the opportunity to play football in school during PE lessons.” 

“This has progressed hugely over the last few years, and I’m proud to be part of The FA’s Let Girls Play campaign which will really make a difference to the young girls like me who just want to play football.”

To launch the campaign, a short one-minute film was released on YouTube and through the England Football Website. Smith and two members of the Change Squad – Abi and Olivia –talk in separate videos about the power football has to support girls, encourage them and give them confidence.

Also on the website are supporting materials for those wanting to help with the campaign. Posters and graphics are designed to spread the message on social media. There are templates for letters that can be sent to the 27 per cent of schools not yet offering girls football in PE.

The FA believes that the louder the conversation and the noise surrounding Let Girls Play, the harder it will become for schools not offering equal access to football to ignore. The website even contains a wealth of information and resources for teachers about how they can play their part in bringing girls’ football to their school.

The campaign comes a little under a year before England is set to host the UEFA Women’s European Championship in the summer of 2022. 

A tournament on home soil will have the exploits of England players making front and back page headlines, leading to a further surge in interest in women’s and girls’ football – especially if Sarina Wiegman and her players end up reaching the final at Wembley.

“Momentum is building as next summer’s Euros gets ever closer, but we do not want to wait until then to inspire and empower others to help create equal access to playing football at school,” said FA Director of Women’s Football Baroness Sue Campbell.

“Currently, only a third of girls aged 5-18 participate in football every week, and we want to change that. Now is the time to drive a far-reaching ambition to open up the game in every way to girls and the Let Girls Play campaign allows parents and teachers to play a huge role in joining us in this commitment.”

To have your voice heard and support the Let Girls Play campaign, head on over to the England Football Website.

At We Make Footballers, we already have a long-standing commitment to increasing girls’ participation in the sport. Whilst every one of our academies is open to girls and boys aged 4 to 12 of all abilities, we also offer opportunities to participate exclusively to girls.

We Make Footballers Girls was launched in 2017 at our Twickenham academy with its roots established from the FA Wildcats programme, which has done so much already to improve access to football.

A dedicated all-female coaching team experienced across all levels of football and in a variety of on-pitch positions lead weekly sessions during school time and holiday camps during half terms. 

The aim is to provide football in a fun, safe environment for girls to enjoy the game at the same time as improving players and developing talent.

You can find out more at the WMF Girls website.