One of the biggest hurdles that you have to overcome when starting your own business is fear. Leaving a comfortable – if boring – desk job and taking the plunge by going it alone with your own business is a scary proposition and it is fear of failure that will often prevent us from being brave and chasing our dreams.
At We Make Footballers, we understand those feelings – after all, we’ve all been there ourselves. That’s why we’ve tried to make starting your own football coaching franchise business as easy as possible by attempting to alleviate the fears that plague every person considering a move into entrepreneurship.
Here are some of the reasons as to why you shouldn’t be scared to start your own business.
A franchisor will help you win customers
One of the biggest fears that comes with starting a new business is how exactly you are going to attract customer to keep you in business. That’s understandable as you’ll be entering a potentially crowded marketplace without brand recognition or reputation. It can also be hard for new businesses to create a brand and marketing strategies from scratch.
An easy way to cut out the difficult first stages in business, is joining an established one. This can be done by choosing a franchise. You’ll be operating under a name that already has brand recognition and reputation, meaning that you don’t need to worry about earning it – potential customers will have more trust in a nationwide company, meaning they’ll believe in your ability to deliver a top quality product.
Most franchisors will also have proven marketing and sales processes that generate new customer leads, it’s common for franchisors to support franchisees as much as possible in these areas. Remember, the franchisor is not successful unless you are – this means they are invested in helping you achieve your business targets.
You will be taken seriously
Many prospective entrepreneurs worry that they won’t be taken seriously. They are concerned that by entering a marketplace that they are unheard of in, they’ll be treated as a joke or somebody who doesn’t know what they are doing.
Yet it isn’t particularly hard to prove you are a serious player. You clearly know the business you’re entering, otherwise you wouldn’t be doing it. That instantly gives you some respect and credit from the public who will take you seriously. Not to mention the fact the people respect the fact that you have been brave enough to start your own business.
You can give yourself a further boost in that regard by picking up endorsements and building a network in your community. These don’t have to be particularly hard to come by if you can find ways to partner with respected companies in your field or if you become part of a franchise which already holds name recognition.
The workload isn’t unmanageable
Running a business, marketing it, dealing with finances, opening and closing deals with contacts – it’s no wonder that many people are put off the idea of going it alone because of the sheer workload involved.
While it might seem daunting at first, with the right support network it doesn’t have to be. Getting experts on board help to manage the load and offer guidance can make a real difference to your chances of success. A key tip for success is outsourcing your most time consuming tasks and working with specialised subcontractors for certain areas of the business.
This is one area in which franchising excels. We’ve already mentioned how a franchisor can help win you customers, but they can also offer expertise through full-time support managers who will be on hand to answer any questions and help with the administration side of the business.
It’s one of the best ways to build a legacy and become financially fulfilled
Money makes the world go round and ultimately, whether you decide to set up your own business will often come down to whether you believe it is going to be a success financially.
If you put the work in and set your business up correctly, it will be. Having the right support network around you will keep you on the right path and then it is just a case of settling back and enjoying the ride as much as possible.
There will always be a sense of fear when it comes to starting a new business, just as there is a fear of anything unknown. But you shouldn’t be scared of starting your own business. As Franklin D Roosevelt once said: “the only thing we have to fear is fear itself”. If you are looking into starting your own business, why not consider the franchise model? Check out the benefits of running a franchise business!