Forge your football legacy

Transform young lives while building a meaningful business that turns passion into purpose across the United Kingdom.

About THE FRANCHISE

Building Confidence, Character, and Community together.

For over a decade, we’ve helped hundreds of franchisees launch thriving coaching businesses that make a real impact.

Our proven model combines expert coaching, world-class training systems, and the joy of seeing kids fall in love with the game.Whether you’re a coach, parent, or entrepreneur, our team will help you every step of the way.

The Opportunity

Your Own Football Empire – Backed by the UK’s Most Trusted Football coaching Brand

You’ll receive full coaching and business training, automated marketing tools, and access to a national network of supportive franchisees – giving you a purpose-driven business that grows both impact and income.

Featured in

12 years of football coaching excellence

Number of franchisees

120

Number of franchises

Active customers

12k

Current footballers we train nationwide.

Trustpilot customer rating

4.8

Trustpilot rating of coaching excellence

What you get when you join

Learn more

We don’t just help you coach. We help you build a lasting business.

Proven business model and systems

Personalised training & mentoring

Centralised marketing campaigns that drive leads

Exclusive territory and growth support

National partnerships and scouting opportunities

Access to our custom CRM, booking platform, and training app

Financials and Funding

Investment paths for aspiring football coaching entrepreneurs

Starting from £11,500 - scalable depending on your region and experience.

Funding support available through our trusted partners.

Voices of success

Real coaches sharing their transformative journey with We Make Footballers

"The management clearly have a vision that is child centric."

Neil Wakeman
Academy Director, Cheshire

"I was determined to turn my passion for football into my full-time job. WMF were there at every step."

David Pipe
Franchise owner, Essex Area

"I didn’t come from a football background, but WMF gave me the training, trust, and confidence to lead."

SARA Fiorillo
Academy Director, Greenwich Franchise

How to apply

Technology

Cutting-edge marketing and technology investment

We provide state-of-the-art digital tools and marketing strategies to help you grow and manage your football coaching franchise.

  • Digital booking and management system

  • Targeted local marketing campaigns

  • Performance tracking and analytics

Support

Comprehensive training and ongoing franchise support

We invest in your success with world-class training, marketing resources, and continuous professional development.

  • Professional coaching curriculum

  • Advanced marketing and tech platforms

  • Continuous learning and development

“The management clearly have a vision that is child centric .”

Neil Wakeman, Franchise Owner, Cheshire

Your football franchise starts here

Transform your passion into a professional coaching career with proven support and clear pathways to success.

Franchise success stories

Real stories from our franchise owners

Hear how our franchise owners transformed their passion for football into successful, thriving businesses across the UK.

Recent news

Read more

Franchise in focus: Aberdeen

Learn more about what it's like to run a We Make Footballers franchise through the journey of David, Academy Director of our Aberdeen franchise.

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Frequently Asked Questions

How much can I earn?
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What training is provided?
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Am I limited to grow my franchise to a certain size?
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How will I source my coaching team?
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